Position: Digital Experience Consultant

Available:  Immediately

Location: U.S. – Remote, must be available Eastern time zone hours

Reporting Relationship: Sophelle Practice Manager, Digital Marketing

Job Description

Do you have an obsession with new digital channels and customer behavior? Are you energized by the idea of building unique customer shopping experiences for some of the world’s biggest brands? Do you want to be part of driving Sophelle’s exponential growth in ecommerce personalization services?

Sophelle drives ecommerce personalization for dozens of leading sites. We are looking for a data-driven Digital Experience Consultant with expertise in delivering optimized digital experiences. The Digital Experience Consultant will be at the forefront of helping clients envision, map, and deliver world-class personalized customer experiences. An integral part of Sophelle’s Personalization team, this role requires a passion for driving customer engagement throughout the customer journey. The ideal candidate will bring exceptional communication, collaboration, analytical skills, and management skills to this highly visible role.

  • Develop comprehensive, data-driven personalization roadmaps for Sophelle clients to optimize user experiences across multiple touchpoints, including desktop, mobile, tablet, email, and in-store.
  • Design personalized digital experiences using AI-driven technologies tailored to individual customer needs and preferences.
  • Conduct continuous multivariate and A/B testing, leveraging best-in-breed personalization software solutions.
  • Analyze digital experience data, create winning optimization plans, and test ideas.
  • Measure marketing performance and uncover growth opportunities.
  • Conduct regular QA reviews, playing an active role in quality control processes.
  • Present actionable, data-driven insights in a clear and concise manner to management and cross-functional partners.
  • Translate client needs into technical or product-specific language & directives to help those delivering and implementing solutions execute flawlessly.
  • Serve as the thought leader, sharing best-in-class digital experiences and strategies with customers to unlock platform value.
  • Collaborate with internal and external stakeholders, including clients’ digital marketing teams and technology platform providers, to ensure alignment and seamless operations.
  • Increase customer satisfaction, strengthen customer relationships, and help customers drive value through world-class digital experiences and journeys.
  • Proactive management of individual and team progress.
  • Keep informed of developments in ecommerce personalization. 
Required Experience & Skills
  • Bachelor’s Degree in Marketing or Computer Science.
  • Client-facing roles in a professional environment, preferably with digital marketing/experience services, agency, or consulting experience.
  • Creating digital optimization strategy based on analysis and feedback from clients on business needs.
  • 3+ years in a leading digital experience environment, analyzing marketing performance, consumer behavior and trends.
  • Practical experience with digital marketing solutions, such as email marketing platforms, digital advertising, ecommerce platforms, Google Analytics, etc.
  • Sound understanding of digital experience and marketing optimization, including conversion funnels, A/B and multivariate testing, and associated key metrics (click rates, etc.).
  • Strategic thinker with an organized, detail-oriented, innovative mindset and track record of delivering consistent results.
  • Excellent written, oral communication, and interpersonal skills with an ability to explain detailed technical concepts to senior level management or clients without significant digital experience.
  • Understand and be able to convey basic statistics and experience analytics to analyze experience results.
  • Ability to quickly learn and leverage new technologies to optimize the digital experience for clients.
  • Self-starter. Should be able to understand business objectives and processes, then lead without significant help.
  • Positive attitude and deadline-driven.
Nice to Have
  • Understanding of ecommerce personalization best practices.
  • Experience with the Kibo Personalization (formerly Monetate), Certona, Dynamic Yield, Salesforce Einstein, etc.
  • MBA degree is a plus.

Sophelle offers health insurance, a retirement program, and many other employee benefits in our competitive compensation packages.

About Sophelle

Sophelle is dedicated to helping retailers innovate to create compelling customer experiences in stores, online, and throughout the customer journey.  Sophelle offers strategy, selection, implementation, and optimization services delivered by experienced retail industry veterans to all of our clients. Our focus on Agility Optimization, our No Surprises approach, and our total commitment to client success and satisfaction is why Sophelle has been honored to help hundreds of retailers, from startups to the Fortune 100, across every retail segment throughout its 26-year history.

This position is open to applicants only. Recruiters, please do not apply.

For consideration, submit a résumé and cover letter to recruiting@sophelle.com. Please include the job title in the subject line.