AI-Powered Retail Pricing: Innovation or Surveillance? - Sophelle

AI-Powered Retail Pricing: Innovation or Surveillance?

RetailWire Webinar: AI-Powered Retail Pricing: Innovation or Surveillance?

Is every customer really seeing the same price—or is pricing quietly adapting to them in real time?

AI is redefining how retailers price, compete, and convert. What once relied on static rules and periodic updates is now powered by real-time data signals—behavior, location, demand, device, and more. The result? Pricing that’s faster, smarter… and far more personal.

But as personalization becomes precision, a new question emerges: where does optimization end—and surveillance begin?

Organizer :
Retail Wire
Speaker :
Alexandra Correa
Price :

Webinars