With retailers reporting record online traffic levels, including many first-time e-commerce shoppers, brands have been challenged to create more dynamic, interactive shopping experiences to capitalize on the opportunity at hand. The digital transformation many retailers have been forced to embark upon isn’t fleeting; rather, it’s a continual evolution that will help position retailers for future success. With consumers’ e-commerce expectations higher than ever, retailers must create differentiated online shopping experiences. How can they do that? Through the use of shoppable content.
In this live webinar, our expert speakers will address the following:
the growth in e-commerce, and what it means for retailers;
how to create unique, interactive, differentiated online shopping experiences;
the role shoppable content can play in increasing online engagement and driving sales;
tips for implementing shoppable content on your e-commerce site; and