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Greentailing and Other Revolutions in Retail: Hot Ideas That Are Grabbing Customers’ Attention and Raising Profits

In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on the influential green trend in retailing, or Greentailing....

Retail Buying: Bundle Book + Studio Access Card

Retail Buying, Seventh Edition integrates math concepts throughout the text to guide students through typical buying tasks, from identifying potential customers, to creating a six-month merchandising plan, to developing sales forecasts....