Millennial Report: The Benefits of User-Generated Content

Everyone loves Super Bowl commercials, right? We all remember the iconic Pepsi ads over the years. It’s easy to appreciate the creativity that went into those commercials.  But if I’m being honest, I don’t typically find big-business marketing campaigns compelling....

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2022’s Top 10 Millennial eCommerce Trends

2022 proved to be a year of massive success for most retailers. Retail sales rose steadily each quarter, jumping 1.3% from September to October. And those figures paled in comparison to the $9 billion record-setting high on Black Friday.  Millennials...

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