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Reimagining Retail: How Digital Grocery Buyers Discover New Products and How Creator-Led CPG Brands Succeed

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss how younger Gen Z consumers are most likely to discover grocery products, whether this new...

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Why Creators are Creating a New World of Commerce

More than 50% of brands plan to increase budget spend on creators in 2025. While brand execs across categories agree that creators help boost awareness and product consideration, their tactical...

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The Rise of Off-Site Retail Media Advertising | Behind the Numbers Special Edition

On this special edition podcast episode, learn about the rise of off-site retail media advertising with EMARKETER Principal Analyst, Sarah Marzano and Google’s Head of Retail Media, Shawn McGahee. This...

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