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The holiday season doesn’t start on an exact calendar date—it begins when shoppers shift into a festive mindset. New research from Intuit Mailchimp and Canvas8 reveals seven distinct phases of...
As retailers seek to differentiate their position by exposing more data, an opportunity emerges for brands to tip the balance of power in their favor–a phenomenon we’re calling “The Big...
Consumers have been quick to adapt to their shopping behaviors from brick and mortar stores to eCommerce, leading to many retailers having a boost in acquired customers. But data shows...
Holiday sales growth is slowing—and for the first time in EMARKETER’s tracking history, it’s expected to fall short of full-year retail growth. With the added pressure of potential tariffs and...
As modernization accelerates, many retailers are asking: Is a full replatforming still necessary—or even worth it? In this must-watch webinar, we brought together top industry voices to break it down with brutal...
A recent survey from Braze revealed that 85% of marketing executives are concerned that their messages aren’t hitting home with their customers. The solution lies in delivering personalized experiences that...
Many consumers are watching prices more closely and rethinking how they define value. Retailers are caught between rising costs and the need to uphold their price image and customer loyalty....
Watch this Tech-Talk Webinar to learn from experts who will share practical tips on mapping the shopper journey, allocating budgets strategically, and applying creative best practices across on-site, off-site, and...
Traditional loyalty programs don’t necessarily create loyal customers. Points-based systems, member discounts, and transactional perks aren’t fostering real customer commitment—they’re just short-term tactics. But what if loyalty wasn’t a program,...
The digital retail landscape is constantly shifting, and so are the possibilities. Join us as we delve into the trends, opportunities, and challenges that will define the success of digital...
Do You Speak the Language of Your Customers? In today’s interconnected world where retail has no borders, ensuring customer loyalty has become both complex and crucial. Consider this: Nearly 66...