Meet Sophelle at NRF
eCommerce Personalization Advice
Sophelle helps dozens of leading retailers and DTC brands optimize ecommerce personalization to drive billions (yes, billions) in ecommerce revenue.
Solutions: Sophelle works with many of the leading software solutions, including Monetate, Dynamic Yield, and VWO. We’ll use what’s best for your environment.
Strategy: Develop a comprehensive strategic plan aligned with merchandising and marketing to deliver on ecommerce goals.
Testing: Sophelle optimizes across multiple journey touchpoints including mobile, tablet, and desktop on websites, apps, email, and in stores.
Analysis: Test results are analyzed and reported with actionable, data-driven insights and communicated with complete transparency.
Retailers and DTC brands need to create compelling customer experiences, today’s consumers expect nothing less than efficient operations, personalized experiences, and frictionless processes. Retailers also need to be laser-focused on costs and margin. Sophelle developed our proprietary Customer Experience/Cost Optimization (E/CO) framework to help our clients achieve this difficult balance.
Sophelle Can Help You
Sophelle has helped hundreds of leading retailers and direct to consumer brands innovate to create compelling customer experiences in stores, online, and throughout the customer journey. Today’s economic client requires careful attention to optimize the balance of customer experience and the costs associated. Stop by Booth #336 to meet with a Sophelle Practice Leader to learn more.