In this webinar, you’ll learn about traffic analytics solutions, and we’ll provide guidance about the necessary geospatial data requirements that will support the development of business intelligence dashboards for brand and marketing managers.

Key takeaways from this webinar:

• We’ll show the difference between the various types of traffic data.
• We’ll demonstrate the methods for location-based traffic patterns analysis.
• How traffic data can be leveraged to make better informed merchandising and marketing decisions on an individual store level.
• The role traffic data can play in the optimization of omnichannel services such as BOPIS and curbside pickup.