The Millennial Report: Buy Now, and You’ll Pay for It Later

Examining buy now, pay later, the trendy financing craze that’s teaching Millennials important lessons about debt—and fine print.  Want to go on a vacation but worried it’ll leave you short on cash? Well, I’ve got the solution for you: buy now, pay later.   It’ll transform...

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Analysis and Testing Drives Lift in Ecommerce Conversion Rates

Client: European Apparel Retailer The Challenge A multinational European apparel client wanted to improve website performance. Their platform used various algorithms and business rules to make targeted product recommendations throughout the consumer experience, but the client struggled to identify which...

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