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Competition for customer loyalty — and share of wallet — is fierce. Are your online customers being lured away or distracted by unwanted pop-ups or competitor ads? It’s estimated that Audience Hijacking tactics...
In this webinar featuring Quantum Metric and Google Cloud, we’ll dive into three strategies to maximize customer lifetime value, including: optimizing every touchpoint across the customer’s journey – especially mobile;...
As they continue to grapple with inventory disruptions, retailers are having a hard time predicting consumer behaviors in today’s uncertain economy. But the right tools and data can change that:...
In this episode of Integration Redesigned, Cait Porte interviews Chris Muscat, an ecommerce executive, on the latest trends in retail and how businesses can navigate the ever-changing technological landscape to...
In this podcast episode, Cait Porte interviews Alicia Dixon, an experienced ecommerce product leader, about her favorite project and strategies for balancing innovation. Alicia shares the story of how she...
Rapid changes in consumer technology have also created a new speed of retail. Technology upgrades for new payment options and tracking inventory are just two examples of deployments needed to...
Analysts and industry experts have been preaching about composable, headless, and, more recently, MACH and digital experience composition (DXC) for the past decade. But what does this mean for brands...
Featured Speakers: Brett Bothe, Sr Product Marketing Manager, Salesforce Jorja Lyons, Sr Product Manager, Salesforce Creating personalized journeys is crucial for marketers who want to build lasting relationships with customers,...
Featured Speakers: Matt Marcotte, Global Head of Retail and Consumer Goods Industry Advisors, Salesforce Fredy Afif, Senior Manager, Global Retail & Consumer Goods Industry Perspectives, Salesforce Vlad Hanzlik, Director, Global...
The pressure is on for global online marketplaces. Customers increasingly expect marketplaces to stand behind their listed products, and banks and payment providers want marketplaces to mitigate risk by doing...
Holiday shopping has changed. Consumers now enjoy hundreds of channels to buy gifts, forcing merchants to choose how and where to reach their target customers. In this 20-minute streaming webinar,...
Keys to Weathering the Economic Storm Before Black Friday For every retailer, the holiday shopping season is critical to hitting their annual revenue and business KPIs. With inflation at a...