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The New Multichannel, Integrated Marketing: 29 Trends for Creating a Multichannel, Integrated Campaign to Boost Your Profits Now

Business owners and entrepreneurs…You’re losing time, money, and opportunity if your marketing and advertising are underperforming. And with all the brand-new advances in generating leads and sales – your current...

The New Rules of Retail: Competing in the World’s Toughest Marketplace

The New Rules of Retail, a book by Robin Lewis and Michael Dart, highlights how technology and globalization have facilitated unprecedented consumer power. Taking full advantage of these dynamic times requires...

The New Science of Retailing: How Analytics are Transforming the Supply Chain and Improving Performance

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use...

The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Service Culture

The fully revised and updated edition of the classic book about Nordstrom's extraordinary customer service In this new edition of the management classic, the authors explore in-depth the core values...

The Passive Income Blueprint Drop Shipping Edition: Create Passive Income with Ecommerce using Shopify, Amazon FBA, Affiliate Marketing, Retail Arbitrage, eBay and Social Media

If you're looking to start your own business online without breaking the bank and using up all your savings, dropshipping is the right online business for you! All you need...

The Retail Chronicles: The Day and Life of a Customer Service Associate: Retail is not as easy as you think

Some believe retail is the easiest career in the world, and the employees should be happy all the time. When a customer notices a cashier is not smiling, they feel...

The Retail Revival: Reimagining Business for the New Age of Consumerism

The Retail Revival answers these questions by looking into the not-so-distant retail past and by looking forward to a future that will continue to redefine retail and its enormous effect...

The Retail Sales Bible: The Great Book of G.R.E.A.T. Selling

Rick Segel and Matthew Hudson, Ph.D. have simplified the retail selling process into a user-friendly book filled with concepts that are memorable, easy to master, easy to use, and will...

The Shopping Revolution, Updated and Expanded Edition: How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-19

In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert, and professor at The Wharton School, examines the companies that have been most successful during this wave of change, and...

Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader

The former Amazon executive who launched and scaled Amazon Marketplace delivers the ultimate playbook on “think like Amazon” and succeeds in the digital age. “What would Jeff do?” Since leaving Amazon...

Unraveled: The Life and Death of a Garment

In Unraveled, entrepreneur, researcher, and advocate Maxine Bédat follow the life of an American icon--a pair of jeans--to reveal what happens to give us our clothes. We visit a Texas...

We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business

What if a company were so treasured and trusted that people literally took to the streets - by the thousands - to save it? That company is Market Basket, a...